Archive

Reality Based Group (RBG), a customer experience firm, hired an outside agency to implement a brand update. Unfortunately, due to a lack of strategic planning and comprehensive execution, the refresh fell short of expectations, leaving the brand update incomplete. RBG contracted me to further develop and complete their visual identity ...

BBG Construction Law was experiencing rapid growth and recognition as one of the top construction law firms in the US. They needed a more sophisticated brand to reflect their reputation. They had worked with a website developer and logo designer for over six months and had not made any progress. ...

Even though PCL Construction has been around for over 115 years and is one of the largest construction companies in North America, the brand itself was ambiguous and lacked recognition in many of its markets. PCL had to face a hard truth, the things that got them to where they ...

Anschutz Health & Wellness Center had recently undergone a brand refresh with an outside agency. As they were transitioning all their materials to the new brand, the designer had to take an unexpected leave of absence. They contracted me to redesign all marketing collateral, including brochures, banners, templates, and flyers. ...

The Charmed School is a collaboration between two personal development teachers dedicated to providing various resources and classes to help others create a life they love. Their brand not only needed to reflect the company mission, but it also needed to embody their individual personalities, which were quite different from ...

DBVW Architects needed a unified graphic identity that reflected the different styles and preferences of four principals who had failed to reach a consensus regarding the re-branding efforts of three previous graphic design firms. Listening to each partner’s concerns and preferences, I was able to identify common ground. AWARD: “Best Corporate ...